PRODUCT

B r e a t h e   C l e a n

  • Introducing the most advanced pollution mask yet...
  • Each and every part of the idMASK is designed for air-tight performance, eliminating the leakage of polluted air, and filtering 100% of the air you breathe.
  • Each and every part of the idMASK is designed for air-tight performance, eliminating the leakage of polluted air, and filtering 100% of the air you breathe.

Watch the mask testing video

  • Ergonomically designed to sit tightly on your face, the velvety-soft silicone facial seal keeps out polluted air while maintaining comfort...
  • Thin and flexible, the silicone seal adjusts to your facial movements without compromising the air-tight seal.
  • The shatter-resistant clear cover features soft curves and allows for better facial recognition.
  • Two high efficiency particle filters capture particles all the way down to PM0.3, protecting you from particles even smaller than PM2.5.
  • Consisting of 3 separate layers, idFilters are electrostatically charged to attract and capture PM10, PM2.5, and even PM0.3...
  • The filters offers minimal air resistance, meaning 30% to 40% more breathability and comfort than current standards...
  • idFilters can be reused or changed daily depending on pollution levels. Captured pollution particles are visible, turning the filter from white to dark grey in as little as hours on a heavily polluted day.

Frequently Asked Questions

Q: Is air pollution really that bad for us? Most people walking on the streets don’t wear masks.

A:  The president of the China Medical Association describes air pollution as “the biggest health problem in China.”
The IARC and The WHO designated particle 2.5 micron and smaller to be the deadliest form of air pollution. Most people living in China know that air pollution is unhealthy, but are unaware of the seriousness of the situation.

Q: How do I know that the idMASK actually works? Does it work better than other masks?

A:  The idMASK was created specifically for air pollution. We were not satisfied with any other mask on the market.
• Unlike other dust masks or surgical masks, the idMASK creates an air-tight seal on your face, eliminating the leakage of polluted air from the sides of the mask.
•The imported idFILTERS have an electrostatic charge, meaning they attract and capture the tiny particle that would otherwise be inhaled.
You can see the filters turning grey from all the particles in as little as hours on a heavily polluted day. Try it for yourself.

Q: We know that pollution causes problems for the elderly and children, but are they that much of a threat to healthy adults?

A:  Air pollution immediately effects the elderly, children, and those with breathing problems. Although long-term effects have not been adequately studied, there is much evidence linking air pollution to future respiratory problems and a variety of cancers. When inhaled, PM2.5 and smaller particles never leave your body. That’s pretty scary!

Q: What are PM2.5’s? What do they consist of?

A:  When health organizations mention PM2.5’s, they are referring to not just particles that are 2.5 microns but all the smaller particles as well. These particle are so small that they can be suspended in the air. They are made up of soot, asbestos, cement, metals, mold, bacterial, engine emissions, pesticides, and much more.

Q: How long do the filters last? Can we clean the mask when it gets dirty?

A:  idFILTERS should be changed when they turn grey. As the particles accumulate the electrostatic charge diminishes, so change them out every 3-7 days. During heavy pollution, change the filters daily as they will turn grey in hours. The mask itself is not only washable, it’s dishwasher safe.